Michael Lewis, author of Moneyball among other great works of non-fiction, writing about Nobel laureate Daniel Kahneman:
It didn’t take me long to figure out that, in a not so roundabout way, Kahneman and Tversky had made my baseball story possible. In a collaboration that lasted 15 years and involved an extraordinary number of strange and inventive experiments, they had demonstrated how essentially irrational human beings can be.
It’s a bit of psychological background that explains why Moneyball was a great story. And it goes well beyond baseball.